LAST UPDATED: May 2, 2025
Collectively, we refer to the Websites, Apps, Social Media Pages, emails, and other business interactions as the “Services.”
In order to provide you with the Services, the joint controllers of your personal information are:
Our representative in the European Union (EU) is VGL Support Services Ireland Limited. For further information about our use of your personal information, or your rights under applicable data protection law, please contact us via privacyrequest@orders.viagogo.com. Note: we won't respond to emails sent to this email address that are not related to our use of your personal information or your privacy rights. For other enquiries, please contact customer services here.
If you are a U.S. resident, depending on where you reside, you may have certain rights in relation to information that we have collected about you. Please see our U.S. Privacy Addendum below for more information about how we handle your personal information and how to exercise privacy rights you may have depending on the U.S. state in which you reside.
We may collect and process the following information about you:
Information you give us. You may give us information when you register with our Services or by communicating with us by chatbot online or by phone, email, social media or otherwise. This includes information you provide when you create a customer account, use our services, provide us with identification information required to verify your identity or in connection with the issue of your tickets, provide us with feedback, participate in surveys, when you report a problem with our Services, in the context of promotions (including prize draws), when you participate in a community board discussion chat, or when you otherwise correspond with us.
Information we collect about you based on your use of our Services, including:
Contract data. This is general information that is collected from our contractual partners (if they are natural persons) or our contractual partners' employees and other contact persons. This includes information about the type of contract, date of conclusion of the contract, duration of the contract, contractual services, data that was collected during the period leading up to the conclusion of the contract, information required or used for processing (e.g. information regarding invoicing), financial data (e.g. about reminders and debt collection).
Physical Location. We may use your device’s physical location to provide you with personalized location-based services and content. We may also disclose your device’s physical location, combined with information about what advertisements you viewed and other information we collect, with our marketing partners to enable them to provide you with more personalized content and to study the effectiveness of advertising campaigns. In some instances, you may be permitted to allow or deny such uses and/or sharing of your device’s location, but if you do, we and/or our marketing partners may not be able to provide you with the applicable personalized services and content.
Information collected from cookies. We and our service providers collect information about your use of our Services using cookies. For information about our use of cookies and how to accept, decline or turn them off please read our Cookies Policy.
Your browser settings may allow you to transmit a “do not track” signal or “opt-out preference” signal regarding the collection of your information when you visit various websites. Our website recognizes the Global Privacy Control (GPC) signal, which enables you to opt-out of certain uses or disclosures of your information. If you notify us of your preference through GPC, we will honor your request only for the browser or device that sends the GPC signal. When you log into your account, the opt-out will extend to your account as well. If you do not have an account or are not logged into your account, your request to opt out through the GPC will not apply to any account information. To learn more about “do not track” signals, you can visit http://www.allaboutdnt.com/. To learn more about Global Privacy Control, you can visit https://globalprivacycontrol.org/.
Information we receive from other sources. We work closely with third parties including, for example, our fraud prevention providers, payment service providers and email address / telephone number verification service providers. We may receive information about you from these third parties to verify information you provide to us which helps us to identify suspicious or unusual transactions.
You are generally not obliged to disclose data to us except in certain cases, for example because of legal obligations, however, we need to collect Personal Information in order to provide the requested Services to you. If you do not provide the information requested, we may not be able to provide the Services. If you disclose any Personal Information relating to other people to us or to our service providers in connection with the Services, you represent that you have the authority to do so and to permit us to use the information in accordance with this Privacy Notice.
We and our service providers use personal information for the following purposes:
We will engage in these activities to manage our contractual relationship with you, in our legitimate interests to effectively communicate with you and/or to comply with a legal obligation.
We will engage in this activity with your consent (to the extent required by applicable law) or where we have a legitimate interest to run an effective business and communicate with you.
We engage in these activities to manage our contractual relationships, to comply with a legal obligation, and/or based on our legitimate interest to run an effective business.
We will provide personalized services based on our legitimate interests to improve the quality and relevance of services provided to you, and with your consent (to the extent required by applicable law).
We use this information to manage our contractual relationship with you.
We do so, in our legitimate interests to analyse data for business reporting and to generate other data for our use, which we may use and disclose for any purpose, as it no longer identifies you or any other individual.
We engage in these activities to manage our contractual relationship with you, to comply with a legal obligation, and/or based on our legitimate interest to provide services effectively to you.
We also use technology to help validate your transactions and keep our service safe
We employ technology to analyse transactions you enter into against the information we collect from you or from third parties about you, such as from where you ordinarily use our service, at what times, and other characteristics specific to how you use our services. The technology is aimed to help us identify unusual or suspicious transactions in order to detect and prevent fraud. This means that an attempted transaction may be marked as suspicious, unusual or otherwise out of the ordinary, as a result of which your transaction may be declined. Where you are encountering that your validly executed transaction is declined, you can always contact customer service who will help you validate your current and futures transactions.
If you have any questions about our tool and how it relates to any of your personal information processed, you can contact us via privacyrequest@orders.viagogo.com.
We disclose your information to the following third parties in our legitimate interest to run an efficient business and, where relevant, to perform a contract with you. To the extent required by applicable law, we will seek to obtain your consent before the disclosure:
By using the Services, you may elect to disclose your personal information. When you connect your Services account to your social media account, you will share information with your friends associated with your social media account, with other users, and with your social media account provider. By doing so, you authorize us to facilitate this sharing of information, and you understand that the use of shared information will be governed by the social media provider’s privacy policy.
We also use and disclose your personal information as necessary or appropriate, in particular when we have a legal obligation or legitimate interest to do so. To the extent required by applicable law, we will seek to obtain your consent before the use or disclosure:
Your personal information may be stored and processed in any country where we have facilities or in which we engage service providers, and by using the Services you understand that your information will be transferred to countries outside of your country of residence, including the United States, which may have data protection rules that are different from those of your country. In certain circumstances, courts, law enforcement agencies, regulatory agencies or security authorities in those other countries may be entitled to access your personal information.
Some countries outside of the European Economic Area (the “EEA”), the UK and Switzerland are recognized by the European Commission, the UK government or the Federal Data Protection and Information Commissioner or the Federal Council (as applicable), as providing an adequate level of data protection according to EEA standards (the full list of these “specified countries” is available here (EEA) and here (UK); for Switzerland the list can be found in Annex 1 of the Ordinance on Data Protection). The UK and Switzerland recognize the EEA and the specified countries as providing an adequate level of data protection according to UK and Swiss standards and vice versa. For transfers from the EEA, the UK or Switzerland to countries not considered adequate by the European Commission, the Federal Data Protection and Information Commissioner or the Federal Council or the UK government (as applicable), we have put in place adequate measures where necessary, such as the standard contractual clauses adopted by the relevant authority to protect your personal information, unless we can rely on a legal derogation. You may obtain a copy of these measures by contacting us in accordance with the “Contacting Us” section below.
We retain personal information for as long as needed or permitted in light of the purpose(s) for which it was obtained and consistent with applicable law. The criteria used to determine our retention periods include:
If you stop using our Services or if you delete your account with us, we will store your information in an aggregated and anonymised format; we may use this information indefinitely without further notice to you.
This Privacy Notice does not address, and we are not responsible for, the privacy, information, or other practices of any third parties, including any third party operating any website or service to which the Services link. The inclusion of a link on the Services does not imply endorsement of the linked site or service by us or by our affiliates.
In addition, we are not responsible for the information collection, use, disclosure, or security policies or practices of other organizations, such as Facebook, Apple, Google, Microsoft, RIM, or any other app developer, app provider, social media platform provider, operating system provider, wireless service provider, or device manufacturer, including with respect to any personal information you disclose to other organizations through or in connection with the Apps or our Social Media Pages.
If you no longer want to receive SMS/text messages from us on a going-forward basis, you may opt out by replying to the SMS/text message with STOP or contacting privacyrequest@orders.viagogo.com.
Additionally, if you are using the Services in the EEA or the UK, you have certain rights in relation to your personal information. These rights may also apply in other jurisdictions, depending on applicable law:
Please note that a number of these rights only apply in certain circumstances, and all of these rights may be limited by law. For example, where fulfilling your request would adversely affect other individuals or our trade secrets or intellectual property, where there are overriding public interests or where we are required by law to retain your personal data.
To exercise any of these rights, you can contact us at privacyrequest@orders.viagogo.com. We will respond to requests to exercise these rights without undue delay and at least within one month (though this may be extended by a further two months in certain circumstances).
If you think we have infringed data protection laws, you have the right to lodge a complaint with a relevant data protection supervisory authority (such as our lead supervisory authority, the Office of the Data Protection Commission at 21 Fitzwilliam Square South, Dublin 2, D02 RD28, Ireland or on its website at www.dataprotection.ie.).
If you are a U.S. resident, depending on where you reside, you may have certain rights in relation to information that we have collected about you. Please see our U.S. Privacy Addendum below for more information about how we handle your personal information and how to exercise your privacy rights you may have depending on the U.S. state in which you reside.
In your request, please make clear what personal information you would like to have changed or whether you would like to have your personal information suppressed from our database. For your protection, we may only implement requests with respect to the personal information associated with the particular email address that you use to send us your request, and we may need to verify your identity before implementing your request. We will try to comply with your request as soon as reasonably practicable.
Please note that we may need to retain certain information for recordkeeping purposes and/or to complete any transactions that you began prior to requesting a change or deletion (e.g., when you make a purchase or enter a promotion, you may not be able to change or delete the personal information provided until after the completion of such purchase or promotion).
Pursuant to California Business & Professions Code section 22581, if you are a resident of California, under 18, and a registered user of the Services, you may ask us to remove content or information that you have posted to the Services by writing to privacyrequest@orders.viagogo.com. Please note that your request does not ensure complete or comprehensive removal of the content or information, as, for example, some of your content may have been reposted by another user.
This U.S. Privacy Addendum supplements the above Privacy Notice and provides additional details regarding the categories of Personal Information that we collect, use, and disclose about residents of certain states that afford their residents with additional rights. This U.S. Privacy Addendum does not apply to our job applicants, employees, contractors, owners, directors, or officers where the Personal Information we collect about those individuals relates to their current, former, or potential role with us.
Categories of Personal Information | Disclosed to Which Categories of Third Parties for Operational Business Purposes | Shared with Which Categories of Third Parties for Cross-Context Behavioral or Targeted Advertising | Processing Purposes (see section above titled “How do we use your information?” for a detailed description of each Processing Purpose) |
Identifiers, such as name, contact information, IP address and other online identifiers |
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Ad networks; social media platforms |
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Personal information, as defined in the California customer records law, such as name, government-issued ID number (e.g., your tax identification number when you register for an account with us), and financial information such as payment card number |
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None |
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Characteristics of protected classifications under California or federal law, such as age and gender |
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None |
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Commercial information, such as transaction information and purchase history |
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Ad networks; social media platforms |
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Internet or network activity information, such as browsing history and interactions with our website. |
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Ad networks; social media platforms |
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Geolocation data, such as device location and approximate location derived from IP address. |
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Ad networks; social media platforms |
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Audio, electronic, visual, similar information, such as photographs and call recordings |
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None |
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Inferences drawn from any of the Personal Information listed above to create a profile about, for example, an individual’s preferences and characteristics |
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Ad networks; social media platforms |
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Sensitive Personal Information
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None | Subject to your consent where required by applicable law, we collect, use, and disclose sensitive personal information only for those purposes permitted under applicable law, such as for purposes of performing services for our business, providing goods or services as requested by you, ensuring security and integrity, short term transient use such as displaying first party, non-personalized advertising, order processing and fulfillment, servicing accounts, providing customer service, verifying customer information, processing payments, providing financing, and activities relating to quality and safety control or product improvement, and other collection and processing that is not for the purpose of inferring characteristics about an individual. |
To make a request to opt out of targeted advertising/”sharing,” please use the following form: Do Not Share My Personal Information/Your Opt-Out Rights. For information on how we process opt-out preference signals, see the section above, Information collected from cookies.
To make a request to know, access, correct, delete, or receive a copy of your Personal Information, you may contact us via 1.866.788.2482 or privacyrequest@orders.viagogo.com. Registered StubHub users may contact us through their account or by visiting our Help Center.
We will verify and respond to your request consistent with applicable law, taking into account the type and sensitivity of the Personal Information subject to the request. We may need to request additional Personal Information from you, such as email address, state of residency, or mailing address, in order to verify your identity and protect against fraudulent requests. If you maintain a password-protected account with us, we may verify your identity through our existing authentication practices for your account and require you to re-authenticate yourself before disclosing, correcting, or deleting your Personal Information. If you make a request to delete, we may ask you to confirm your request before we delete your Personal Information.
You have the right to be free from unlawful discrimination for exercising your privacy rights. You have the right to be informed, at or before the point of collection, of the categories of Personal Information to be collected from you and the purposes for which that personal information will be used.